2007 Educational Seminars

Take a look at what we did last year. We look forward to bring you an equally exciting line-up this year!

Small Screen TV
Mitch Weinraub, Comcast Media Center
Oct 10 10:30 – 11:30 Comcast Pavilion

How do you tap into the emerging market for content on mobile devices? This session will address ways to achieve a rich viewer experience on the media industry’s smallest screen.

Mitch Weinraub is Executive Director, Products and Services for the Comcast Media Center, a business unit of Comcast Cable.

Search Engine Optimization
Jerry Sexton, PGM Creative
Oct 10 12:30 – 1:30 Comcast Pavilion

It's one thing to have a great web site with compelling video but how will
people find you? Learn the art - and science - of creating and updating
your web site so that search engines will find you quickly and easily.

Jerry Sexton is president of PGM Integrated, an integrated agency that
combines marketing, advertising, interactive media and PR into complete
strategic campaigns.

Media in the Church
George Sickler and Craig Evans
Oct 10 2:30 – 3:30 Comcast Pavilion

There are many ways to reach your congregation through media, such as recording video messages from the minister, taping and creating DVDs of church plays for kids and their parents and live feeds of Baptisms and children dedications. Discover great ideas for engaging and exciting your congregation.

George Sickler and Craig Evans have worked for years in worship environments, and will share their tips and strategies for reaching worshipers through media.

Creating Content for Digital Signage
David Little, Keywest Technology
Oct 10 10:45 – 11:45 Presentation Pavilion

David will address the fundamentals that differentiate media created for digital signage from media used for narrowcast or web communications. He will focus on ways to create an effective marketing communications strategy using the technology and aesthetic impact of digital signage.

David joined Keywest Technology in 1999 as Director of Marketing. With applied science degrees in electronics and marketing, David is a well recognized speaker in the digital signage field, and holds a charter position on the Digital Signage Council.

MPEG 2 vs. MPEG 4
Speaker to be announced, Tandberg
Oct 10 12:45 – 1:45 Presentation Pavilion

Description coming soon

The Atlas Center at CU
Bruce Henderson
Oct 10 2:45pm – 3:45pm Presentation Pavilion

Students and faculty in every department at CU can use The Atlas Center’s high end digital technology, studios, and presentation systems. Bruce will describe the concept of The Atlas Center and the various opportunities for technology to enhance the learning experience.

Bruce Henderson taught new media technologies for 7 years at CU, and was instrumental in the design, development and usage of The Atlas Center.

Direct Marketing on the Web
David Jacoby, The Butter Group
Oct 10. 11:00 – 12:00 New Media Pavilion

Successful internet marketers understand that the web is at its most basic level, a direct medium. Web 2.0 and Social Media technologies have dramatically increased the level of personal, one to one engagement you can have with your customers, allowing you to target products, series and promotions directly to them. Attendees will receive a series of proven techniques they can use immediately after the seminar.

David Jacob is present of The Butter Group, a web development and internet marketing agency based in Boulder. The Butter Group helps businesses to achieve maximum impact and effectiveness through their web presence.

Webinars and Podcasting
Ryan Graham, Boston Conferencing
Oct 10. 1:00 – 2:00 New Media Pavilion

By using virtual seminars (webinars) and podcasting, companies can communicate with their prospects, customers and staffs, while saving on travel, time and cost. Develop a clear understanding of the core uses for webinars, and the important components that go into producing each unique seminar. In addition, Ryan will cover and the key production, development, planning and syndication procedures that make up a successful podcast.

Ryan Graham is the Sales and Marketing Director for Boston Conferencing, a company that provides virtual communication strategies for organizations, businesses and educational institutions.

Second Life Business Opportunities
Mark Dubin, 3D Embodiment
Oct 10. 3:00 – 4:00 New Media Pavilion

Second Life (www.secondlife.com) is an Internet-based, three-dimensional "meta-universe" where participants can play, train, explore, learn and purchase products. It is one of the most successful "Web 2.0" applications, in which users can generate content as well as just view it. Mark will describe Second Life, and discuss ways that businesses and individuals can have a presence in this exciting venue.

Mark Dubin retired after 36 years as a Professor of MCD Biology, at CU Boulder. He has made numerous presentations relating to the brain and to cognitive aspects of 3D visualization. Mark Dubin is "Threedee Shapherd" in SL.

3D Embodiment provides complete life-size, immersive, three-dimensional display systems and graphical content (virtual reality) for companies, planners and museums. 3DE "owns" an island in Second Life (SL)

Thursday October 11, 2007

New Media Broadcasting
Richard Buchanan, Comcast
Oct 11 10:30 – 11:30 Comcast Pavilion

This session will provide an overview of the distribution of content across multiple platforms, including online, mobile and Video-on-Demand. In addition, Richard will include insight as to how each medium can – and should – affect the way you craft your message.

As Vice President of Operations, Richard oversees the Comcast Media Center’s services for traditional and new media, including linear and live event television origination and emerging services such as VOD, eTV, iTV and store and forward operations.

Building an HD Studio
Bruce Marshall, Comcast Media Center
Oct 11 12:30 – 1:30 Comcast Pavilion

Comcast Media Center (CMC) completely upgraded its 6400 square foot studio to HD, using state of the art production equipment This compliments its recent HD enhancements to CMC’s audio and postproduction suites. Get first hand insight into what it takes to create a successful HD studio from the CMC executive who supervised the effort.

Bruce Marshall is Comcast Media Center’s Production Manager and Chief Digital Audio Engineer. He provides technical and creative leadership for CMC’s television production and postproductions facilities.

Legal Video
Gayle Marquette, American Guild of Court Videographers (AGCV)
Oct 11 2:30 – 3:30 Comcast Pavilion

In courtrooms around the county, attorneys rely on qualified legal videographers for recording depositions, day-in-the-life documentaries, expert witness testimonies, and more. In many cases, they require that the videographer be “Certified” and know the rules of Civil Procedure and the Rules of Evidence which are required in every court. Gayle will review the ways to achieve this certification and how it can help your video business grow and expand.

The American Guild of Court Videography was founded in 1995, and is now the only organization that trains and certifies videographers to produce legal products that will be accepted in every court in the nation.

Camcorders to Cinematography
Chris Soltesz, Sony Broadcast and Professional Systems Company
Oct 11 10:45 – 11:45 Presentation Pavilion

CMOS…CCD…SINGLE CHIP…THREE CHIP…SIZE…RESOLUTION…COLOR DEPTH…SENSITIVITY…
How do these factors affect the results of your production? What are the most important features for your shooting style? What is the relative cost/performance of these features? Are there special effects functions more suited to certain elements? All of these elements are features of cameras in use today from consumer camcorders to 4k digital cinematography cameras. This presentation will provide an overview of these features and important insight into what they mean for you.

Chris Soltesz is a sales support engineer for Sony, a major manufacturer of cameras for all types of uses.

P2 Workflow
Jan Crittenden Livingston, Panasonic Broadcast & Television Systems
Oct 11 12:45 – 1:45 Presentation Pavilion

P2 and its innate IT file based workflow has enabled a new paradigm in the production of video programming and filmmaking. This seminar covers acquisition to archive, capitalizing on the concept that video as data is fast, efficient and effective for all production parameters.

Jan Crittenden Livingston has been with Panasonic for over 20 years and for the last 5 years has served as the Product Line Business Manager for DVCPRO, DVCPRO50.

Panasonic Broadcast is responsible for introducing Solid State Recording, P2HD, to the video industry, thereby revolutionizing the production workflow.

Audio Options Panel
Oct 11 2:45 – 3:45 Presentation Pavilion

A panel of experts will help you explore your choices for audio for various types of productions. This session will include an interactive question and answer period.

Citizen Journalism
Travis Henry, YourHUB.com
Oct 11 11:00 – 12:00 New Media Pavilion

Citizen journalism is the media industry's answer to creating web based forums for exchange about events and opportunities in local communities. Find out how the nation’s most ambitious citizen journalism project was started by newspapers and how they are allowing more voices to be heard then ever before.

Travis Henry is the editor of the Rocky Mountain News' Web site YourHub. Prior to that, he worked at daily and weekly newspapers under various titles including managing editor, editorial page editor and - his favorite - crime reporter. Henry is a staunch advocate for citizen journalism, the public's right to free speech and the facilitation of public dialogue using the Web.

Henry has been a guest speaker at numerous conferences including the Associated Press, Managing Editor's Conference, The American Society of Newspaper Editors conference and the Citizens Media Summit.

Technologies in Worship
David Slone, Mountain View Church
Oct 11 1:00 – 2:00 New Media Pavilion

The right tools and technologies can help you effectively communicate with your congregation. David will discuss the equipment, software and methods used in worship. He will also give creative suggestions for using video to market and promote your congregation and its message.

David Slone is Senior Pastor and Executive Director at Mountain View. He is the past president of Macrosystem US, a Boulder based company that sells digital video editing systems into the church and education markets. David also founded Making a Difference (MAD) a non-profit organization that helps street children in Brazil and Peru.

Secrets of an Independent Videographer
Maureen Bacon, Colorado Professional Videographers Assn.
Oct 11 3:00 – 4:00 New Media Pavilion

Maureen will share the many ways an independent videographer can earn top dollar producing everything from corporate videos to wedding movies, and will show you how to take your creative juices and turn them into income. See the many video samples she has to show, then discover how much the projects earned and what it took to produce. Whether you’re a business owner looking to grow your business or you’re just starting out and want to learn the many ways you can earn a living through video production, this seminar is for you!

Maureen Bacon has 11 years of comprehensive professional experience in all phases of professional video production. She is a respected video educator who teaches and speaks at Universities, High Schools and conducts seminars for large & small audiences across the nation.

2007 Workshops

Running a Successful Media Business
Bunnie Strassner, Flashback Productions
Alan Williamson of Williamson & Co, CPAs
Charles Hecht of Hamil-Hecht, Attorneys
Wednesday, Oct. 10 10:30 – 4:00
$149

In this workshop, Bunnie will highlight the essential skills and management tools needed to sustain business growth. A lawyer and accountant will also present their tips for money and legal management for growing companies. This is a full day workshop packed with important tips for success.
Throughout her career as a writer, producer, talent manager and broadcast sales professional, Bunnie Strassner has developed and taught the key strategies for small business success. In addition, Bunnie has produced music videos and stories for Entertainment Tonight, University of Colorado and The Learning Factory.

Bring 3D into your Motion Graphics Pipeline
Paul Babb, Maxton
Thursday, Oct. 11 10:30 – 1:00
$69

The market for logos, bumpers, and animation is growing each day. There’s a huge market for trained and talented animators. Learn the best way to create dynamic and compelling graphics and find the companies that need your services!
Paul will also demonstrate how to incorporate 3D motion graphics into all of the common 2D applications. With some basic knowledge and tools of the trade, your graphics can rise way above the competition.

Advanced Final Cut Pro
Jerry Hofmann, jih productions
Thursday, Oct 11 1:30 – 4:00
$69

Jerry will cover the advanced features of the software, including round tripping between Final Cut Pro, Motion, Color, and LiveType, advanced and new features of Final Cut Pro 6, discussion of ProRes 4:2:2, motion templates in Final Cut Pro, media management, color correction features in Final Cut Studio, best workflow practices and more.
Jerry is a published author on Final Cut Pro, and is the leading contributor in Apple’s own Final Cut discussion group. He has produced, directed, and edited over 2000 award-winning projects. Jerry co-founded the Denver Final Cut Pro User’s Group.